Headless commerce decouples your storefront from your backend, giving you total control over the experience. It's powerful, and it's also more complex.
When headless makes sense
- You need a fast, fully custom front end
- You sell across multiple channels
- You have (or can hire) development capacity
When it doesn't
- A standard theme already meets your needs
- You want the simplest possible maintenance
- Speed-to-launch matters more than customization
Pick the architecture that fits your business, not the one that's trending.